← Back

Home > Products

Non-Toxic Toothpastes

tooth paste

a note from Wendy

There a lot of noise around hydroxyapatite, and its hard to know whats actually true but after digging into the research myself, here's the short version-take it as one informed perspective; 

Nano-hydroxyapatite: there are two forms on the market, rod-shaped and needle-shaped. The rod-shaped form has been well studied and is considered safe, while concerns around needle-shaped particles have led to restrictions in the EU. This guide only includes products that use the approved rod-shaped version. Mineral (micro) hydroxyapatite is more natural & safe but can be less effective. Xylitol based toothpastes are a solid, widely used & effective option. Charcoal is too abrasive and can permanently damage enamel, so stay away.



based on research & evidence

my fave!

Naturally-derived with nano-hydroxyapatite (nHap), a mineral that makes up 97% of our tooth enamel and 60% of your bones and has been proven to strengthen and protect your teeth without fluoride. It leaves your teeth feeling clean, looking noticeably brighter, and it’s one of those products that just feels good to use every single day.

Risewell PRO

Tooth paste 

other nano-hydroxyapatite options:

mineral micro-hydroxyapatite options:

Fluoride-free, biocompatible remineralizing toothpaste that mimics natural enamel structure to repair teeth, reduce sensitivity & protect from cavities.

A non-fluoride option that uses mineral hydroxyapatite particles to support enamel repair and remineralization. These are great options for those who aren't cavity prone & don't have sensitve teeth. 

We also use Fygg in our house and my teenagers like the mint.

traditional options:

fluoride-free options that focuses on basic cleansing using minerals and gentle abrasives, without using hydroxyapatite.

great budget option!

great budget option

WENDY10 for 10% OFF








There is some debate about the % of nano-hydroxyaptite in Boka and whether it's enough.  Usually brands have 10% or more to be effective.

Amazon Clean Toothpastes Products That Made the Cut

shop my toothpaste amazon storefront →

These are the clean toothpaste swaps from Amazon I use to keep my routine simple and clean. Everything here is about freshness, effectiveness, and better ingredient choices. 

Meet the Founder of Risewell

Listen in as Kor Estrada, one of the founders of Risewell toothpaste, takes you behind the scenes of what it takes to formulate a clean and effective toothpaste. We covered it all: the ingredients, the sourcing and the PFAS lawsuit.

on the POD

meet the founder
LISTEN HERE

AFFILIATE DISCLOSURE


When you click my links, I get an affiliate commission and you get a discount— which I love because that helps me keep doing what I am doing and it saves you money. It’s a win-win.